Kuo Jinn
I stumbled into advertising as an Art Director 9 years ago, and I’ve never looked back since. When I was a young one, I worked on anything I could get my hands on – whether it’s small social posts or refresher campaigns for big, regional brands. These days, I lead my own team to create visually stunning campaigns for clients in Briq. Now, I’m looking to explore more integrated work and try my hand at strategy.
On weekends, you can find me admiring art in museums or riding the roads on my trusty leg-fueled two-wheeler. But I’m sure we’ll have time to catch up over coffee or beer.
Contact: kuojinn@gmail.com
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Education
2013 - 2015:
• BA (Hons) Communication Design, Glasgow School of Arts (SiT)
2008 - 2011:
• Diploma in Visual Communications, Nanyang Polytechnic
Education
2013 - 2015:
• BA (Hons) Communication Design, Glasgow School of Arts (SiT)
2008 - 2011:
• Diploma in Visual Communications, Nanyang Polytechnic
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Work Experiences
Creative Lead
Briq Pte Ltd
2024 - Current
At Briq, we create amazing campaigns and designs powered by data in collaboration with our wonderful media team. Nurturing a team of creatives to launch alcohol brands and running social campaigns, inspiring creativity and developing impressive art skills.
Art Director
Distilleri Pte Ltd
At Briq, we create amazing campaigns and designs powered by data in collaboration with our wonderful media team. Nurturing a team of creatives to launch alcohol brands and running social campaigns, inspiring creativity and developing impressive art skills.
Art Director
Distilleri Pte Ltd
2022 – 2023
At Distilleri, I have work on the launch of GXS, a local digital bank, which resonates with the next generation as the latest way to bank. From interesting "How-To" videos to quirky social media posts, we created work that cuts through the clutter.
At Distilleri, I have work on the launch of GXS, a local digital bank, which resonates with the next generation as the latest way to bank. From interesting "How-To" videos to quirky social media posts, we created work that cuts through the clutter.
Art Director
Tribal Worldwide Singapore
2020 – 2022
At Tribal, I worked on several government accounts including the Public Utilities Board (PUB) and Ministry of Communications and Information (MCI). Here, we created multiple campaigns suchas flash flood comms and climate change. My team also successfully re-pitched for PUB, allowing us to remain as the incumbent for 5 years.
Art Director
Dentsu Singapore
2018 – 2019
Dentsu Singapore
2018 – 2019
I was honored to be promoted to Art Director during my stint at Dentsu, and I continued to work on the accounts I held in more advanced capacities, especially in campaign ideation. I was also given the privilege of pitching for a variety of new businesses including the National Library Board (NLB), Ngee Ann Poly, and Bajaj Motorcycle Mumbai – all with great success. My proudest moment was finding out that my favourite client, Canon, loved our TVC so much that they decided to expand its usage in East Asia (HK) for the first time ever.
Junior Art Director
Dentsu Singapore
2016 – 2018
Dentsu Singapore
2016 – 2018
After my internship, I quickly found a position as a Junior Art Director under the tutelage of several seasoned Ad Men in Dentsu Singapore including Ted Lim & Andy Greenaway. This was where I honed my craft and got to experience the breadth and depth of the work we could do for our clients. Some of my clients included Prudential, National Library Boards, Canon, Sentosa, M1, United airlines, MCI, Pringles, NEA, Hitachi and Zespri.
Creative Intern
J. Walter Thompson (Singapore)
2015
J. Walter Thompson (Singapore)
2015
I was excited to land an internship at JWT, and that excitement was not misplaced. Here, I was able to learn the ropes by executing social content and be part of shoots for big brands such as the Changi Airport Group, Singapore Tourism Board, Pizza Hut, Nikon and Berocca.
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Skills
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Skills
Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Microsoft Word Document
Microsoft Powerpoint
Keynote
Figma
Adobe Illustrator
Adobe InDesign
Microsoft Word Document
Microsoft Powerpoint
Keynote
Figma